How to Build Habit-Forming Products

by Nir Eyal, Ryan Hoover

  • Why read?

    Do you wish your users couldn’t live without your product? Through a simple but powerful how-to guide Nir Eyal shows how to convert users that engage with a product into users who’ll return to it again and again. If you want to get a glimpse into the mind of users you should read this book.

    256 pages, Portfolio 2014

  • Information


    User Research Design Product Management Leadership Analytics Marketing



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