Talking to Humans

Talking to Humans

Success starts with understanding your customers

by Giff Constable, Frank Rimalovski and Tom Fishburne

  • Why read?

    Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

    88 pages, Giff Constable 2014

  • Information

    Disciplines

    User Research

    ASIN

    B00NSUEUL4

  • About us
    The PM Library is a platform with over 300 curated book recommendations for creators, entrepreneurs, and professionals who want to make an impact in this world.

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