The Creativity Code

The Creativity Code

Art and Innovation in the Age of AI

by Marcus du Sautoy

  • Why read?

    Can a well-programmed machine do anything a human can―only better? Complex algorithms are choosing our music, picking our partners, and driving our investments. They can navigate more data than a doctor or lawyer and act with greater precision. For many years we’ve taken solace in the notion that they can’t create. But now that algorithms can learn and adapt, does the future of creativity belong to machines, too? While most recent books on AI focus on the future of work, The Creativity Code moves us to the forefront of creative new technologies and offers a more positive and unexpected vision of our future cohabitation with machines. It challenges us to reconsider what it means to be human―and to crack the creativity code.

    320 pages, Belknap Press 2019

  • Information

    Disciplines

    Engineering Design Product Management

  • About us
    Reading is a fantastic way to learn. Books can take you into areas and places you’ve never been before, they can teach you from failures and successes, and they can tell you thrilling stories about people, products, and teams. With the PM Library, we help you explore new books and topics around tech, business and design because we believe reading is essential to building better products and growing in our careers.
    We are a team of dedicated product people based in Barcelona, London and Munich.