Books (594) Authors (701) Collections Analytics Business Coaching Design Engineering Leadership Marketing Product Management Project Management Sales Startup User Research
100 Things

100 Things

Every Designer Needs to Know About People

by Susan M. Weinschenk

  • Why read?

    We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With this book you’ll design more intuitive and engaging apps, software, websites and products that match the way people think, decide and behave.

    256 pages, 2020

  • Information

    Disciplines

    Design User Research

  • The new PM Library is ready.

    Sign up here to be a part of the first social library for the tech and startup industry.
    • Discover book recommendations by real people from the tech and startup world.
    • Recommend your favourite books to others on the platform and on social media.
  • About us
    Reading is a fantastic way to learn. Books can take you into areas and places you’ve never been before, they can teach you from failures and successes, and they can tell you thrilling stories about people, products, and teams. With the PM Library, we help you explore new books and topics around tech, business and design because we believe reading is essential to building better products and growing in our careers.
    We are a team of dedicated product people based in Barcelona, Berlin, London and Munich.