Unleash the Power of Storytelling

Unleash the Power of Storytelling

Win Hearts, Change Minds, Get Results

by Rob Biesenbach

  • Why read?

    Why this book? The market is flooded with a dizzying array of books, experts, and resources on business storytelling. This book cuts through the hype to clarify and demystify the storytelling process. Unleash the Power of Storytelling offers step-by-step instructions for finding, shaping and telling powerful stories. You’ll learn about the essential ingredients that go into any good story and how to avoid common storytelling pitfalls.

    178 pages, 2018

  • Information

    Disciplines

    Product Management Leadership Marketing Sales

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  • About us
    Reading is a fantastic way to learn. Books can take you into areas and places you’ve never been before, they can teach you from failures and successes, and they can tell you thrilling stories about people, products, and teams. With the PM Library, we help you explore new books and topics around tech, business and design because we believe reading is essential to building better products and growing in our careers.
    We are a team of dedicated product people based in Barcelona, Berlin, London and Munich.